Virtual Supermarket in South Korea

home plus virtual subway storeI looks like the folks in South Korea have figured out that the future is now by installing virtual supermarkets created by Home plus. It’s almost like watching the Jetsons… almost. You scan the QR code with your smart phone and the products arrive on your doorstep right after you get home. Watch the promotional video from Tesco Home plus below.

More information about the companies behind this

Home plus is a South Korean/British discount store retail chain jointly owned by Samsung and Tesco with 113 branches throughout South Korea. Tesco currently holds 94% of the shares in the venture. Home plus operates both hypermarkets and its express format as well as a home delivery shopping service. Home plus hypermarket stores typically offer general home products, clothing, electronics, and sporting goods. They also usually feature a multi-story car park, large supermarkets, and small, special-purpose stores such as fast food restaurants, travel agencies, appliance-rental firms, pharmacies, and bookstores. There are also “culture centres” in some of the stores. Home plus is the second largest retailer in South Korea, just behind Shinsegae Group.

Tesco plc (LSE: TSCO) is a British multinational grocery and general merchandise retailer headquartered in Cheshunt, United Kingdom. It is the third-largest retailer in the world measured by revenues (after Wal-Mart and Carrefour) and the second-largest measured by profits (after Wal-Mart). It has stores in 14 countries across Asia, Europe and North America and is the grocery market leader in the UK (where it has a market share of around 30%), Malaysia, the Republic of Ireland and Thailand.

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